Shufersal Online

In order to provide customers with advanced and high-quality solutions, Shufersal operates an online shopping site which offers a comprehensive response to the growing need for this means of shopping. Online shopping saves a considerable amount of time and effort, and every week tens of thousands of customers do their household shopping through the virtual branch. Year after year the company shows considerable growth in sales in this channel.

The company invests significant resources to guarantee an optimal online buying experience, from the ordering process to delivery at the customer's home, with an emphasis on the following aspects:

Technology - our platform allows easy and intuitive ordering, and frequently tests various technological products on the market to maximize the potential of the browsing experience on the website and app.

Logistics - establishment of logistic infrastructures, which allow the company to provide its customers with the finest products at the right time, including the promise of fresh food and premium fruits and vegetables. This is done while maintaining the cold chain necessary to preserve the freshness of these products.

Customer service - technical support for the site on any subject, including delivery times, responding to customers up to the last delivery time and answering questions and problems regarding online deliveries.

Our new customer's club - in October 2021, Shufersal launched a new program for club members, in collaboration with the Paybox digital wallet, under the name " Shufersal SUPREME". The program is adapted to current consumer trends and incorporates the accumulation of digital currencies, and it allows customers to turn their purchases into benefits. For every purchase in Shufersal, customers accumulate digital currencies, which can be converted for shopping in the Shufersal chain, the BE pharmacy chain and at over 150 chains, companies and restaurants using the Paybox app. In the new program, the club's customers will be able to purchase products using digital currencies and receive consumer benefits outside the group as well.